Our mission at Encoura® (formerly known as NRCCUA®) is to empower students and institutions to create meaningful connections so everyone can make the most informed decisions to achieve their goals. We provide custom technology solutions that combine Eduventures® thought leadership research, data science, strategic enrollment and multi-channel marketing services to serve over 2,000 higher ed institutions. We offer the nation’s largest free college and career planning program—myOptions Encourage—used by millions of high school students and educators nationwide. We encourage students to find their path and help high schools, colleges, and universities more effectively engage and guide them. For more information, visit https://www.encoura.org