We are the once who think about: Development and improvement of ecology culture and ecotourism in Azerbaijan. Promotion of ecotourism potential and opportunities of Azerbaijan for the world tourism society. Lead the country into the global ecotourism industry through international integration. Promotion idea of protection of the biodiversity and caring about environment in ecotourism destinations. Contributing to the development of ecotourism infrastructure and creation unique ecotourism products and services in tourism destinations of the country. Bringing all stakeholders of the ecotourism market together, including rural, green, extreme, cognitive, cultural, archaeological, ethnic, scientific, healthy, agricultural tourism directions. Carrying out scientific-practical researches, statistics and other similar activities in the field of ecology and tourism, bringing together specialists and experts in various fields and creation a strong scientific-practical "think-tank".