Hypermedia, a subsidiary of W Group, has changed the face of the digital out-of-home industry in the UAE since its inception in 1999, through the combination of powerful technologically led media, strategic locations and data analytics. “As Creators of Impact”, our influence is stretched across the largest outdoor media network in the UAE: · The Dubai Metro: 53 stations, 125 trains, reaching over 600,000 riders per day. . Expo Route 2020: The most technologically advanced OOH media network, leading to the world’s largest and most global event in history, and bringing in more than 25 million visitors. . Signature – Naming Rights: An exclusive opportunity that offers an unprecedented privilege to append brand names to Dubai, and to be socially recognized by the government, media and the community. · Malls: 21 nationwide malls attracting more than 306 million shoppers annually and generating over 5 million impressions monthly. · Outdoor: 53 Prime outdoor locations targeting people on the move. · Hypermarkets: 240 hypermarkets reaching over 24 million shoppers per month in the UAE alone. We are the leading “DOOH & Retail Media experiences company” in the region, creating smart experiences and providing more than 800 strategic partners and clients with a pool of digital solutions, measurement tools, data analytics and culminating in programmatic DOOH. We leverage the power of DOOH technology to grow brands, create engagement, and fulfill marketers’ expectations to fully maximize their ROI.