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Geoff Lander
Commercial Director at Principa
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Work Experience
Commercial Director
Jan 2015 - Present · 9 years and 11 months
Managing Director
Mar 2011 - Dec 2014 · 3 years and 9 months
Kaplan IT Learning SA
General Manager
Aug 2005 - Sep 2010 · 5 years and 1 months
Company Details
51-200 Employees
Principa is a data analytics, consulting and software company. Established in 1999, we've served over 150 blue-chip clients in over 30 countries around the world. Our data services and data-driven strategies enable our customers to use data insights to work wonders in their business: we help marketers optimise customer acquisition and retention strategies and campaigns, enable credit risk managers to make profitable decisions, and call centres to streamline their operations. We work with data so that our customers can work wonders.
Year Founded
1999
Social Media
LinkedinFacebookTwitter
Industry
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HQ Location
The Colosseum Building, Cnr. Century Way and Century Blvd, Century City Office 1002 (MO6), Mezzanine Level, ZA,Western Cape,Cape Town,7441
Keywords
Analytical ApplicationsLead AnalyticsDecision SystemsPredictive ModellingCredit Risk SpecialistsCustomer EngagementScorecard DevelopmentOptimisationCollections and RecoveriesCustomer Analytics
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