Stories Matter. A great story captures attention, stirs emotion, inspires action. Isn't that what you want from your customers, employees, investors, and stakeholders? StoryStudio's Words for Work program teaches the Art and Science of crafting stories for business. We guide each communicator to master his or her own efficient process for developing persuasive messages that tell an effective business story. Reluctant writers become confident storytellers when they discover our practical techniques for organizing ideas and engaging an audience. Your story matters.