Wellen

Living a life inspired by the ocean. Feeling the stoke of a good surf session. Drawstring swim trunks. Riding a vintage bicycle. The flapping of sailcloth in the wind. A crisp white button down shirt and a pair of khakis. The sounds of a bar of wax on a board. Lobster with butter. A vintage VW bus. A crackling fire. A life well spent. This is Wellen. Founded in 2007 originally as a surfboard brand by Matthew Jung, Wellen has since evolved into a premium beach lifestyle brand. Focusing mainly on men's apparel, Wellen has grown to be sold in over a thousand stores worldwide over the years - including a worldwide licensing collaboration with UNIQLO. Sold to Huckberry.com in 2017.