Wag

Founded in 1991, WAG, Inc. is Japan’s most highly respected PR agency. With a vibrant mix of experience and innovation, WAG, Inc. provides strategic consultancy, media relations and consumer relations services to leading fashion, jewelry and other trend orientated industry brands. Maintaining a spacious showroom that is a must-visit destination for all Tokyo’s leading stylists and fashion editors, WAG has a strong reputation for its close relationships within the print media industry. Our public relations and marketing services have helped to establish a strong position in the Japanese market for many brands, from prestigious luxury houses tocutting-edge fashion labels and lifestyle brands like MoMA and Y’s for Living. Our team is connected, creative, quick-thinking and extremely passionate about fashion. Senior members of staff take a hands-on approach, using their extensive networks to get good results, fast. Through effective PR, product placement, endorsements, promotional events and brand collaborations, we create a dialogue with the consumer in order to raise brand awareness and generate rapid sales growth. WAG ... stylish communications in an ever-changing world