We help organisations to grow and reduce costs through collaboration with complimentary, non-competing, marketing partners.
- We always follow a simple but rigorous process
- We charge fixed fees
- We can financially guarantee our performance
There are 4 client benefits;
- Brand: trust from borrowing another brand’s equity or authority
- Proposition: points of difference by leveraging a partner’s assets to deliver competitive advantage
- Channel: access to audiences and prospect customers through partners owned, earned and paid channels
- Cost reduction: savings by trading “assets” against hard business operating costs
We help brands generate and deliver value-in-kind collaborations. Our goal is to enable businesses to work together, to share and recycle their assets and help each other to achieve their respective business goals.
Industry
Advertising Services, Advertising consultants, national, Services to businesses, Business Services, Communications consultants
HQ Location
Hat & Mitre Court
2
London, London EC1M 4EF, GB
Keywords
marketing partnershipsbrand alliancesffinity relationshipsmedia exchangesset barter