My Friend Charlie is an offline dating events company based in London, offering unique activities at great local venues for sociable singles.
The dating industry has exploded in the past decade, and this year in the UK alone it is predicted to be worth £225m. There’s no shortage of apps on offer for busy, on-the-go singles. However, with the rise of swipe fatigue and the initial excitement of dating apps waning, people are looking for a more genuine way to make connections. My Friend Charlie have recognised that there is a huge gap in the market for singles wanting to meet people in real life.
Their solution is simple: carefully-curated events, at unique venues, for great people.
In the past 18 months, the business has gained significant traction - they have a highly-engaged database of more than 2000 users and held over 50 events in London alone, which have attracted 700+ attendees. The MFC model has proven that demand exists for offline events for an online generation.