This is Max Zara Sterck. A body label. A way of expression. And the name of the woman behind the brand. Max Zara Sterck gives her devoted attention and appreciation to form, as the purest expression of oneself. The female body in movement turned out to be her endless source and focus of inspiration. This fits in seamlessly with her former professional gymnastics career and how she experiences the body.
Max Zara Sterck is a luxury womenswear label based between London and Amsterdam. Max Zara has gain international experience at brands such as J.W. Anderson, La Perla and Alexander McQueen. In 2019 she decides to focus on establishing her namesake label.
With her designs she highlights the sense of touch. Garments need to be worn, handled, felt and treated like a second skin. Max Zara sees garments as a natural extension of the body, for movement and expression. She intuitively listens to the fabric and its connection to the body. Naturally, lines appear and the unexpected evolves. Body following, body flowing.