Hanky Panky

Home of the game-changing World's Most Comfortable Thong®, Hanky Panky is sold in over 70 countries and beloved by celebrities, stylists, and generations of women. Our mission is to uplift women—all the versions of them—by providing comfort they can count on, silhouettes and colors for every mood, and a fit that always feels good. It doesn’t get more intimate than underwear, and we embrace women’s ever-changing lives with empathy in everything we do. Sustainability is at the core of our business and we proudly support U.S. craftsmanship with most of our manufacturing and production. Founded by best friends Gale Epstein and Lida Orzeck in NYC in 1977, we’ve been around for a while—but we’re just getting started.