Event Advisory

Event Advisory Group is an event management & consulting firm with a focus on improving event financial performance, brand value and operational excellence for every client event we manage or support. Our team collectively has decades of experience managing large, international, and complex trade shows & conferences and corporate events. Instead of a ‘cookie-cutter’ approach to event management, EAG conducts our 360° Review & Analysis for every new event to better understand the market served and audience needs, and then develops a comprehensive strategic plan with a road map to success. The team assigned to each event has the experience and knowledge to implement new strategies and programs that grow exhibit & sponsorship sales, attendance and quality buyers, participant retention, bottom line revenue, and other results. EAG helps our clients extend the value of their event and generate incremental revenue year-round, delivering more value to the entire industry and non-dues revenue for our clients to continue their vital missions. Our consulting services include: • 360° Strategic Review & Analysis - An unbiased strategic evaluation of an event or entire portfolio of events with actionable intelligence to make informed decisions • Advisory Services - Facilitated planning & implementation support for ongoing event performance improvements and reported results against goals and metrics • Coaching and Staff Development – Coaching and training programs to improve the proficiency and knowledge of your event team to effectively navigate change management, improve inter-department communications and achieve results