ZA Solution was established since 2010 by 3 passionate user experience expert to solve digital environment problem. We have initial focus in interactive development, as we ventures into multiple clients projects, we realizing that the core challenges is so beyond just interactions. Today we has created the forte in delivering digital immersive experiences. What is Digital Immersive Experience? Put it simply it means brings the user into total virtual world or user ambiance that allow the user to play, learn, explore and achieve his/her usage objective subconsciously. We have learn that this is extremely effective in activating user with a brand, where the users are immersed and learning a brand value unconsciously, without realizing it’s happening. At times it can also help to capture usage habitual pattern that can assist brand steward to improve their communications or their offering.