Based on 3 core businesses of “Fashion”, “Retail” and “Support & Future Growth”, the ELAND GROUP are expanding success experience into the world to achieve the vision of ‘Global No.1 Fashion & Retail Enterprise’. Retail business of ELAND GROUP has started from the first mega fashion outlet in 1994, and was ideally positioned at retail industry with an acquisition of New Core in 2004. ELAND fashion business started from 1980. As a result of hard effort for years, ELAND China finally opened an era of 1 trillion KRW overseas sales in 2010 and owned more than 6,000 stores and almost 40 brands in Chinese market.