Founded in October 31, 2016, Alibaba Digital Media & Entertainment Group represents the “Double H” (Happiness & Health) strategy of Alibaba. We carry a long-term mission in building up and driving a new business arm in digital economies after our core businesses in Ecommerce, Fin-tech, Smart logistics and Cloud computing. We have since established a one-stop digital media and entertainment platform with branches in online video, digital content, film, gaming, music and live streaming businesses. Our BG includes UC, Youku.com, New Social Media Group, Alibaba Pictures, Alibaba Games, Alibaba Music, Damai.com, etc.