Ladbrokes.be is a brand of the Belgian company Derby S.A. which has been present on the Belgian territory since 1969. The brand belongs to the international group Entain. In Belgium, Ladbrokes.be is the undisputed market leader in the retail sector with almost 300 betting agencies and present in around 300 bookshops. This leads to more than 1000 employees in Belgium. Ladbrokes.be is a company that develops its business activities in accordance with a very strict business ethic while being fully aware of its social responsibilities. In this context, Ladbrokes.be has for many years established and developed various collaborations with public or private organisations fighting against the risks of gambling addiction. Ladbrokes.be is part of a set of specific values to the world of sports betting. In fact, the company encourages responsible gaming and this thanks to their customer service which ensures a close follow-up of their customers. The company concentrates its activity on the Belgian territory in order to boost the Belgian economic sector as well as employment in Belgium.