hop3 is a community-driven eCommerce discovery platform where consumers can shop with purpose, share video recommendations, and, in the process, earn rewards and build equity in the ecosystem. We help eCommerce brands engage with consumers authentically and convert sales more easily by incentivizing user-generated content. hop3 has been selected as a finalist at UC Berkeley Haas' premiere LAUNCH accelerator and will be presenting at demo day on April 27, 2023.