WHERE WE COME FROM PAW was established in 1994. Since then, PAW has accompanied brand development, constructing brands, and has made brands well known. Our experience is based on the work of PAW‘s founder who had leading position at Mustang Jeans and Joop Jeans (which has been the first Jeans with high-end pricing) OUR SUCCESS In our portfolio you will find brands such as: Kurzzug, civico76, Lucky de Luca, Monte Carlo, Allude, Henry Cotton’s, Marina Yachting Moncler, Vestimenta, Scabal, Atelier Torino, Tom Taylor, Lerros, Picolinos, Cross Jeans, Lucky de Luca, Monte Carlo und zuletzt Handstich. and last but not least Handstich. Well-known successful names that we either built up or still provide with our services. YOUR SUCCESS The way to success is bound to the DNA of a brand and is handled with care. On the basis of our experience PAW is able to work out identities and handle them carefully. PAW worked successfully in a lot of areas of the lifestyle sector by always striving forward. Our intention is to generate a vision for our client and to implement it for him. HOW WE WORK Our fist objective is to find a unique positioning for a brand in the market. Based on that we construct our service, create the communication and transpose it. There is no difference in receiving the necessary tools from our client (after we verify them) or if we have to create them ourselves. Our target is to create an emotional world and a long lasting success for a brand. The key to are our success are long lasting friend- and relationship to a vast network of media, service and production companies. Therefore we are an agency with a high-performing team, each with different skill sets. For every requirement we have the right team to bring our client the expected success. That’s why we call ourselves PEOLE AT WORK