At Povaddo, our vision is to be a trusted advisor to top-tier organizations by providing the insights needed to manage complex issues, enhance corporate reputation, and drive successful business transformations. Most of Povaddo’s business is generated from doing primary opinion research outside of the United States – surveys, focus groups and in-depth interviews. We execute most of these projects using in-house resources, from trained moderators to online survey programming tools. In addition, we operate a full-service focus group venue in Cape Town, South Africa and have built a proprietary research panel with over 10,000 public policy leaders and business elites from around the world ("The Povaddo Panel").