Before you speak to the media, you need a plan. A set of bulletproof messages. And a strategy for avoiding mistakes. You need to know your media interview 'rights' before you engage with a reporter. You need to understand what to expect at every point in the process. How to navigate the interview with confidence, deftly take control of the exchange and ensure your organization's best interests are served. Confidence. Peace of mind. And improved media relations outcomes. This is what Warren Weeks delivers for his clients.