Betable is transforming one of the most opaque and highest revenue-generating industries in the world - gambling and betting. Like other disruptors of regulated industries (think Skype, PayPal, Uber) our vision is to democratize this $500bn industry, which is stifled by high-barriers to entry and long overdue for change. Betable provides the only full-stack platform for frictionless market entry and the creation, distribution and consumption of gambling entertainment. Betable's platform consists of 3 pillars: Wallet, Reach, and Engine. The Betable Wallet is a universal identity, payment and loyalty ID usable across the entire Betable ecosystem that gives players access to the best gambling games including exclusive and mobile-first content. Betable Reach allows partners to understand player behavior across an entire ecosystem so they can provide the best possible personalized experience. The toolkit includes content management, player relationship management, acquisition, distribution and discovery tools. The Betable Engine provides developers with a single toolkit to create, certify and launch any type of real money game without acquiring their own licenses or taking on the burden of compliance.