ETA Star Appliances Private Limited (ESA), incorporated in 2007, is an initiative of ETA General Pvt. Ltd. Which is a part of ETA-Ascon Group, a $4 billion conglomerate. ESA enters the market with an agenda of offering world class white and brown goods for Indian market. ESA is hoping to achieve a turnover of Rs. 1000 crore in 4 years of span.
Brands under ETA Star Appliances Pvt. Ltd.:---
>SANYO ELECTRIC CO. ---
Sanyo Electric Co. of Japan has tied up with ETA Star Appliances through Sanyo Gulf, to market Sanyo range of products in the Indian market. To start with, the company has launched six models of split air-conditioners. It also plans to launch a wide range of air-conditioners, washing machines, refrigerators and other electric products soon. Company aimed to increase the turnover in India to $70 million in 2011. Sanyo’s business in India stood at $8.2 million.
>INDESIT---
Indesit Company is Europe’s second largest manufacturer of household appliances by market share and the world’s fifth. Founded in 1975 by the current chairman Vittorio Merloni and listed on the Milan stock exchange since 1987, the group posted sale of over €3 billion in 2007, having turned out over 15 million appliances. Indesit company operates through 18 production facilities and 24 commercial branches worldwide and employs over 17000 people.
>VESTAR---
Vestar is an outcome of finest technological genius. The Vestar range of LCD television pack advanced features with patented image technologies that actually live up to the promise of true-to-life picture fidelity. LCD televisions are the first offering from the Vestar brand of premium lifestyle and household products. Every Vestar unit goes through a highly structured process of safety, quality and reliability test before leaving the facility. Ensuring you get the best experience that you expect, day after day.