BOOCHIER is a bold exploration of the universe of cultural and temporal collision. Launched in 2019 by Melinda Zeman and Veronique Geiger, two women united in a cosmopolitan vision of fine jewelry that dances across space and time.
Taking a cue from its creators, BOOCHIER is a luxury jewelry house that calls the world its home. A rapturous love letter to (un)belonging, to the places that made us — to Colombia, to Ghana, to the temporal promised land of the 90s, where gold chains bounced on the chests of our heroes, where Slinkys would tumble downstairs as the ephemera that formed a generation. We wink at nostalgia and vestiges long lost in the past.
BOOCHIER’s singularity springs from its juxtaposition of past and present. Its pieces are situated in 90s nostalgia but crafted in the sustainable recycled 18k gold and high-grade diamonds of today’s cutting edge.