BUILDING ON WISCONSIN’S BREWING HERITAGE, 12 OUNCES AT A TIME. Wisconsin means beer. It’s part of our history. Part of our heritage. Most of our diet. At Wisconsin Brewing Company, we’re dedicated to building on that legacy the best way we know how: With a locally owned and operated brewery, hard-working people dedicated to brewing excellence, and a family of craft beers that will live up to the high standards of our family and friends — more commonly known as the people of Wisconsin. When one of your goals is honoring the people, the places, the personality and the brewing heritage of Wisconsin, deciding on a name like Wisconsin Brewing Company just comes naturally. After a long search for the perfect location, ground was finally broken in a snowy field in the heart of the heartland — Verona, Wisconsin. Construction started in January 2013, with the goal of opening ten months later. For a brewery the size of WBC, it sounds like an impossible schedule — mainly because it is — but people from all over Wisconsin came together to make it happen. Steel from Waunakee. Steamwork from Milwaukee. Blacktop from Waukesha. Electrical from Mt. Horeb. Even a genuine Huppmann brewhouse, designed in Germany but constructed in Hudson, Wisconsin — and delivered to the brewery exactly on schedule. The end result is an awesome facility that blends the very best aspects of old world craftsmanship and kick-ass technology that could potentially brew 300,000 barrels annually. But around here, it’s not about how much beer flows out these doors — it’s how good it is that counts. At Wisconsin Brewing Company, it’s the journey and the destination that counts. We look to honor the people, place and brewing heritage that is Wisconsin, make amazingly awesome beers that people want to drink, and become a lasting symbol of fun, friendship, good taste and good times. That’s what Wisconsin Brewing Company is all about.