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Tony George
Founder at Display Science
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Work Experience
Founder
Present
Custom Software
Digital Transformation & Business Process Automation
Nov 2010 - Present · 14 years and 1 months
Company Details
2-10 Employees
Helping brands to tell their story in the relaxed comfort, and privacy, of a cab ride with our growing, in-taxi screens. Your audience is significantly more receptive to your message, thanks to an evident lack of distractions, resulting in the highest engagement figures of any channel currently available. Established in 2016, Display Science is innovating within Digital Out-of-Home (DOOH) and in-taxi media using AI, data analytics and purpose built interactive displays, allowing you to connect and engage with a captive and receptive audience. Publish your campaigns on the only Digital Out of Home channel with: - Connect and engage directly with consumers - 100% real audience. Pay only for actual reach - 570x more dwell time than an expensive billboard - >50% engagement rate from the audience - Unlimited creative updates at no additional cost - A/B testing at no additional cost - Day-parting; right messages at the right time. At no additional cost - A distraction-free environment - Real-time campaign dashboard and many other advantages. Our high consumer engagement rates and the ability to track this interaction via the client dashboard provides our advertisers with genuine and actionable feedback on their campaign performance. The ability to upload new advertising campaigns across our media within minutes rather than days or weeks enables our advertisers to react and adapt their advertising faster than with any other traditional or outdoor media. Our interactive digital displays also allow for consumer market research and gamification. This helps our advertisers go beyond brand awareness and achieve deeper and valuable brand engagement. We have helped 100+ brands including Ufit, Foodpanda, Prudential, MDIS, Audi, PSB, FWD, SGX, Virgin Active, Esplanade to reach this captive and high-value audience. Introduction to Display Science in-taxi channel (PDF): https://drive.google.com/uc?export=download&id=13S1nzEYWG1Zd2hn4uKr-cVY09ByyYuoh
Year Founded
2016
Social Media
LinkedinFacebook
Industry
Advertising Services
HQ Location
No. 50 Scotts Road #03-01 Singapore, Singapore 228242, SG
Keywords
AdvertisingOutdoor MediaDOOHVideo AnalyticsAISmart Advertising NetworkTransit AdvertisingDemographic Analyticsand Intelligent Targeting
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