We love PR: We are South Africa’s BEST (small) PR AGENCY for 2023. At HLS, we love to think digital. We are an integrated PR & Marketing agency that specialises in Paid, Earned, Shared & Owned channels. We create award winning PR campaigns by developing newsworthy & engaging content (Hook), selecting the best platforms & channels (Line), to deliver the ultimate ROI (Sinker). Our Business and Consumer clients are based across the globe; from Africa, to the Middle East, America and Europe. They are all different in size, industry and business maturity. However, they all have one common attribute: they seek a creative Hook. This Hook is what drives them forward to achieve growth, change, excellence in their markets and meaningful connections with their staff, media, influencers and customers. The result, aka Sinker? Powerful brands that are respected and admired. Our agency mantra 'What's the bait?' guides our thinking.