Established in February 2021, Right Thing Media is a Certified B-Corp business that works with leading brands, agencies, and media partners to deliver meaningful impact on their corporate social and environmental responsibilities. Partnering advertisers with non-profits and social enterprises from their own extensive network, Right Thing advertising and marketing campaigns deliver tangible, positive impacts - creating a shared value for all.
Right Thing facilitates campaigns through sourcing of independently verified ESG insights and data which help brands deliver a more responsible and sustainable media supply chain investment, aligning with their own ESG strategies.
In less than two years, these campaigns have, for example - led to the removal of more than 10k tonnes of carbon – the equivalent of taking 1,500 cars off the road for a year, educated over 2,500 young people on the importance of protecting our oceans, created green spaces in urban centres and helped dozens of families to reduce their energy bills through education and much more.
Right Thing aims to raise awareness of the United Nations’ Sustainable Development Goals (SDGs) within the media and advertising industry and is a member of the Association of Online Publishers and the Conscious Advertising Network (CAN). To find out more about how you can deliver impact through action visit https://rightthing.media/ or email enquiries@rightthing.media