addi or the Selter company is a successful family business, now in its 6th generation, with around 120 employees right in the green heart of NRW, in Altena. This is where innovation meets tradition. Because even though our people have both feet on the ground, our heads are often in the clouds - because that's how we've been finding ideas for new products and solutions to bring them to market successfully since 1829. In our valley, we produce knitting needles and crochet hooks of the highest quality under the brand name "addi" and ship them to customers in 61 different countries - we therefore feel quite globalized when we speak English, French or Turkish with customers and can offer various translations. For us, our employees and colleagues are simply part of the company family. So of course we are always happy when this family grows.