Founded in 2007, Webinfluence Group is based in Tallinn, Estonia, a Baltic IT Valley gathering a large number of start-ups and leading companies within the European web industry. Initially, the company established a network of entertainment related websites, distinguished by their original content and viral marketing policy. Boosted by this initial success and having acquired a significant source of Web traffic, the group set up its own affiliate platform Adcash which has quickly become a major player in the French and International online advertising industry. At the current juncture, Webinfluence Group continues its development with the joint management of its publisher activity and the development of its advertising network.