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Terry Estioko
Digital Marketing Consultant at The Artesian Network
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Work Experience
Digital Marketing Consultant
Jan 2019 - Present · 6 years
Digital Marketing Consultant
Jun 2015 - Present · 9 years and 7 months
Interactive Director
Oct 2009 - Jun 2015 · 5 years and 8 months
Company Details
2-10 Employees
We are a consortium of Enterprise executives, professionals, and creatives delivering Marketing, Brand, and Customer Success services to early-to-mid-stage B2B startups. We de-risk each venture by providing a proven and agile team to validate product-market fit, build the messaging and technology infrastructure, and then operate the business mechanics needed for scale-out until the business is stable and full-time staff is trained. Depending on the project, our Principal Consultant, Jonathan Buckley, may take a very hands-on role as the client's interim CMO, assembling and leading an integrated team of Artesian, client, and outside agency resources as required. Artesian has operated since 2008, earning business across North America, Europe, and the Middle East, solely through referrals. Sample of Services: -Fractional CMO with a complete plug-in marketing team -Business & marketing strategy -Product-market fit/ICP validation -Competitive analysis -Brand strategy and execution with an integrated creative team -Messaging, positioning, content development -Pricing strategy -Marcom management (AR/PR) -Demand generation -Brand awareness -Sales enablement -Martech selection & implementation -...all activities needed to launch grow into the enterprise marketplace Sample clients: Ping Identity (exit NYSE: PING) | Qubole (exit) | Matterport (exit NASDAQ: MTTR) | The Linux Foundation | Metadata.io | Cerebra Technologies | Einblick Analytics | Tempo Automation (exit) | Privitar | BizAnalytica | LEVL Technologies (exit) | Databook | Datanchor | Liquid Robotics (exit) | Lastline (exit) | NextLabs | Enlighted (exit) | Adeptia | Maxta (exit) | Radware | Axcient (exit) | Asempra Technologies (exit) | C2C Systems (exit) | Anvyl | Crux Informatics | X15 Software (exit) | Anodot | Exaleap | MSI | MyPrint | GottaPark (exit)
Year Founded
2008
Social Media
Linkedin
Industry
Marketing Services, Marketing & Sales
HQ Location
San Francisco, California, US
Keywords
B2B tech business strategyContent CreatioMessaging & PositioningDemand generatioBrandingABMProduct ManagementProduct MarketingUse Case TestingMarket Validatio
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