Lrm, established in 2003, is a specialist residential management services provider working with a range of corporate clients, management companies and portfolio owners. From the outset lrm's strategic focus has been to work closely with developers on new build projects and support schemes on an ongoing basis. To date lrm has worked with a wide range of different developers to bring 40+ major schemes to market. lrm's business approach is based on a hospitality orientated focus and understanding of clients' and residents' expectations. The team operates through processes and procedures using efficient dedicated systems that guarantee an exceptional property management service experience. This approach contrasts starkly with the latent residential management sector behaviour which has tended to focus on the managing of buildings as the primary focus. In an increasingly discerning and demanding customer service environment, clients need to be the focus of communication, impact assessment and action. We believe that we can manage relationships with customers which increase the experience of their property and deliver enhancing asset values and user enjoyment - keeping customers happy and deliver the sales and marketing promises.