S.POINT is leading product innovation company focused on customer centricity, providing enterprises with end-to-end innovative product development services including consumer research, product definition, product design and delivery. S.POINT was founded in 1997 and it is one of the earliest industrial design firms in China. In the past 20 years, S.POINT worked with global fortune 500 companies and leading Chinese companies including Siemens, Samsung, Audi, NIO, BD and Infinitus. S.POINT’s latest works received iF awards, Red Dot Awards and other industry awards across different categories. In 2015, S.POINT received the investment from Northern Light VC and other investors.