Young British Asians have been presented with their very own dedicated TV channel, BritAsia TV! The rapidly growing TV channel is completely free to air across the UK, Europe and Canada on Sky digital - Channel 824 BritAsia TV delivers the best of British Asian music, the latest entertainment, news, interviews, chat shows, reality TV shows and much, much more. Since its launch – BritAsia TV has received a phenomenal response. The channel has truly plugged a gap in the British Asian Television market! BritAsia TV features the very best in Asian music, both UK based and overseas music. Being a diverse channel with a main focus of Bhangra, Punjabi Pop and Bollywood, BritAsia TV also offers viewers R & B, Urban music, Hip Hop and Underground music. The channel endeavours to feature all the latest scandals, stories and news about the Asian entertainment industry. Although BritAsia TV is prominently aimed at British Asians, we anticipate that, over time we will attract other vibrant and exciting cultures and societies to BritAsia TV. From the growing Asian music industry to the budding film industry, BritAsia broadcasts all the latest news, gossip and stimulating debates. BritAsia TV is playing an integral role in shaping the new culture of young British Asians and revitalising any culture that has been lost over the generations. The Channel focuses on British Asian music and youth culture. Young British Asians need current role models to gain inspiration from, and BritAsia TV presents the youth with a common ground to relate to. The Brand recognition amongst our target audience (15-45) is 100 percent.