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Sylvia Winchell
Business Development Director at Perch (Acquired By Raydiant)
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Work Experience
Present
Business Development Director
Present
N/A
Present
Company Details
PERCH was founded in 2012 with a transformational vision for the physical retail industry – By overlaying digital experiences on top of physical products, retailers and brands can enrich the shopping experience, drive remarkable product conversion lift and surprise and delight their customers. The future of retail marketing is physically aware displays that sense what customers are doing, what products they are touching and deliver the right marketing message at the right point of the journey. That future is here and now - we’ve successfully delivered Physical + Digital marketing campaigns to a who’s who of retail innovators and category leaders. We believe these experiences can and should be magical. That’s our mission. Our 3D sensing technology detects when shoppers touch, pick up or put down a product, triggering delightful and informative experiences at that critical moment when they consider purchase. We merge the digital with the physical. We are retail experts, creatives, designers, software and hardware engineers, PhDs in Computer Vision, MIT Media Lab graduates. We share a passion for reimagining the in-store shopping experience grounded in a business background of driving real ROI and meaningful business transformation. We are relentlessly dedicated to our customers’ success. And we are growing. Quickly. Are you interested in changing the landscape of retail shopping and creating magical digital and physical experiences with us?
Year Founded
2012
Social Media
Linkedin
Industry
Retail
HQ Location
388 Bridge St 47B New York, New York 11201, US
Keywords
Interactive Retail DesigVisual MerchandisingTechnology Developmentretail marketingRetail KiosksAugmented Reality
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