As the "company that creates Kando*", our mission has been and always will be to offer new excitement and a more fulfilling life with innovative products and services around the world that not only touch people's lives, but also their hearts.
With a passion for innovation, Yamaha always strives to create value and exceptional experiences that enrich the lives of our customers. We want to move people not only physically, but also to a more positive state of mind.
To put it in a nutshell: Yamaha #RevsYourHeart.
Yamaha Motor Europe N.V. (YME) was founded in 1968 and is the regional headquarters of Yamaha Motor Company in Europe. Since then, Yamaha Motor Europe N.V. has expanded its market potential and now operates in more than 40 countries in Europe, including Portugal.
*Kando is a Japanese word for the simultaneous feelings of deep satisfaction and intense excitement we experience when we find something of exceptional value.