We are India's pioneer brand in organic food. Since 2004 our journey has been all about pure food, a happy farmer, a well-sustained earth and a healthy lifestyle for families.
With the focus on creating means of sustainability for the farmers, we set about addressing two key areas- farmers and the products. For the farmers our efforts addressed issues of creating communities, a band of farmers committed to the cause of organic farming, ensuring continuing means of livelihood and building mutually beneficial relationships for them.
On the products front, our goal was to create a product mix, which offered food items across all meal hours. We have over 200 products ranging from staples, processed foods, fruit juices, ready-to-cook sub range and several new products on the anvil. Today we work with over 30,000 farmers over an area of 1,20,000 acres across 15 States of India. We have build our presence across India and abroad in 1500+ outlets and our very own stores.