SK
Sumit Kanungo
Senior Vice President Agency Business at Grivy | Commerce Led Personalization
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Work Experience
Senior Vice President Agency Business
Present
Company Details
Grivy is the leading Operating System (OS) provider for Commerce-led Personalization solutions that help brands create personalized and engaging consumer/shopper experiences across touchpoints and retail channels. Our platform leverages data and technology to deliver relevant and timely information and offers to each consumer/shopper, leading to increased sales, improved consumer satisfaction, and stronger brand loyalty. Personalization is not just an afterthought but rather a core part of the business strategy for our customers to drive commerce. Grivy's platform is specifically designed to help brands personalize the consumer experience across physical and online commerce channels. We use data, technology, and great ideas to help brands grow. Personalization is the key to driving growth for brands in today's competitive (retail) landscape. By understanding our customers' needs and preferences, we can help them create personalized shopping experiences that resonate with their target audience. Our platform offers a range of features that enable brands to personalize the consumer experience, including: - Consumer data collection: We help brands collect consented first-party consumer data stitched to point-of-sale transaction data to create a complete view of each consumer. - Consumer segmentation: We segment consumers into different groups based on their shared characteristics to target personalization efforts more effectively. - Personalized content and offers: We create personalized content and offers that are tailored to each consumer segment's needs and preferences. - Personalized experiences: We deliver personalized experiences to consumers through a variety of channels, including email, social media, advertisement platforms, and on-site personalization. We are committed to helping brands create personalized and engaging consumer experiences that drive growth. If you are looking to take your personalization efforts to the next level. Contact us today.
Year Founded
2013
Social Media
LinkedinFacebookTwitter
Industry
Technology, Information and Internet
HQ Location
Office 8 Tower Jl. Jend Sudirman Kav. 52-53 Jakarta, 12190, ID
Keywords
ta acquisitiota activatiopersonalizatioigital experiencesconsumer journeys1PD3PDretailidentify graphprivacy
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