Performance Counts, previously know as Steve Catchick Associates, was founded by Steve Catchick based on the question "What does it take to create top performing business leaders, teams and individuals. We use Profiling assessment tools, to put the right people in the right positions, and then provide a range of training and coaching programmes based on communication skills and business performance. We focus on subjects such as Communication & influencing, Customer Care, Presenting Powerfully, Sales Awareness, as well as small business training, in addition to speaker coaching, executive, performance & business coaching.