PT. BB Merah Putih is an Indonesian national company holding BlackBerry smartphone license. Not only producing devices, BBMP will also provide services, and promote BlackBerry devices with BlackBerry Android app for other Indonesian and Asian markets. Through this partnership, BBMP and BlackBerry can drive software development, especially in developing and licensing software, through its BlackBerry Mobility Solutions division which has been working to maximize BlackBerry software features to be accessible on other platforms including Android. BBMP consists of companies with a strong background in providing innovative mobile services to their customers, making this newly established joint venture a perfect partnership to offer BlackBerry mobile software that is safe and reliable, available exclusively to Indonesian consumers. It is expected that in the future, this cooperation can produce innovative and high quality tools for Indonesian consumers by utilizing BlackBerry technology. This latest partnership is called BlackBerry as an ongoing effort to drive the growth of its mobility solutions across all technology platforms and devices.