We are Kindred. An independent PR and comms agency making positive change. Positive change has been our focus for 25 years. It runs through everything we do, like a message through a stick of rock. For us, positive change is serious business. Successful organisations recognise that a strong purpose and strong performance aren’t mutually exclusive. We work with brands and organisations that want to achieve both. And want to do so authentically. We’ve used purpose-based thinking to tackle loneliness, reduce food waste, prevent fraud and increase EV purchasing. We’re serious about creating campaigns that have the power to improve the lives of people, strengthen communities, boost business performance, and enhance the wellbeing of the world. And we’re serious about how we do it. Our committed team and progressive culture set the standard for how a responsible agency should be run.