Oleg Cassini is a 50 years old American brand and called the number one brand in bridal gowns and special occasion wear dress, sold in more than 400 stores around the world. Oleg Cassini opened the first store in Forum Istanbul, in Turkey, in November 2010 and now the brand is serving with 19 stores. Oleg Cassini stores bring a cultural change on how bridal gowns are purchased in Turkey. Along with bridal gowns the concept includes an extensive social occasion dress business as well as accessories that are specific to the bridal gowns and social occasion dresses. Oleg Cassini is a niche store with most likely the largest selection of bridal and special occasion dresses in Turkey. Known as the biggest manufacturer in bridal gown and special occasion wear dress worldwide, the brand’s designs are developped by a vast and professional design team in USA. Adopting to present the best design and quality with affordable prices as a principle, the brand supplies every kind of product head to toe a bride can need. Who is Oleg Cassini? Inheriting the passion for fashion from his mother, Oleg Cassini designed for the style icon Hollywood movie stars such as Marilyn Monroe, Grace Kelly and Gene Tiernery during 1940s and 50s. In 1960 Oleg Cassini became the Principal State robe designer, chosen by Jacqueline Kennedy.