“A society that enjoys and celebrates a dynamic Pan African film culture”. This is how we at ZIFFT envision our future; and we intend to achieve this through our dedication to the discovery and development of filmmakers, artists and audiences, and thereby support, and inspire independent film from Zimbabwe, the African Continent and the diaspora To achieve its mission, ZIFFT will: ·        Produce world-class sustainable events and programmes that will contribute to the long-term development of film in Zimbabwe. ·        Implement programmes and activities that encourage and support the conception, production, distribution, consumption, and celebration of quality film. ·        Encourage the participation of film industry stakeholders and the public. ·        Give a voice and exposure to issues that are relevant to our communities. ·        Foster a social issues discourse through film. ·        Increase the profile of contemporary African films and filmmakers. ·        Provide a unique way for companies to show their support for communities and the arts. ·        Create a forum where unconnected networks can be leveraged to increase positive exposure, contribute to the creative and professional development of participants and expand the brand recognition of all parties.