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Shelly Ricanati
Marketing Manager, Employer Branding at Xtra Mile Lifecycle Marketing Agency
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Work Experience
Marketing Manager, Employer Branding
Dec 2018 - Present · 6 years
Marketing And Communications Manager
Dec 2016 - Dec 2018 · 2 years
Marketing Consultant
Feb 2015 - Apr 2016 · 1 years and 2 months
Company Details
We are Xtra Mile - a global lifecycle-marketing agency operating mainly in the US, Europe, and APAC, part of ISMG - A global leader in cybersecurity education, intelligence and research, headquartered in Princeton, New Jersey, United States. With over 16 years of experience working with leading enterprises, mainly B2B companies in the high-tech, technology, and medical industries, we help our clients increase customer lifetime value (CLV) while dramatically reducing customer acquisition cost (CAC). From engaging new prospects with strategic GTM plans, via digital hybrid ABM campaigns to retention and increased CLV for existing customers, we are a 360-degree marketing-services provider that walks the marketing journey. In today’s transformative economy, we integrate a coherent system that leverages customer engagement from acquisition to retention and offer clear marketing methodologies and processes that truly improve the bottom line. As a lifecycle-marketing agency, we do not only take care of customer-facing marketing. We also work closely with businesses in employer-branding strategies that create their unique character brands. We help companies deliver the right message to differentiate themselves among their potential employees’ market, hire top talent, and maintain the best employees through ongoing iComm, ERG and CSR related activities. We are proud of our team of seasoned professionals in all marketing fields – from digital marketing and social media experts, through content writing to marketing strategists. A career with us is an opportunity to constantly learn, grow professionally and personally, and be exposed to top level managements of the biggest clients in their industries, working in a creative and positive environment. We are always looking for new talents in the fields of marketing: digital, social media, content writing, design, and strategy, Join Us!
Year Founded
2007
Social Media
LinkedinFacebookTwitter
Industry
Advertising Services
HQ Location
HaPnina 2 Ra`anana, IL
Keywords
MarketingContent WritingMarketing Strategy and business-development plansBrandingSocial MediaCorporate IdentityGraphic DesignMarketing CollateralsDigital & Content CamapignsSocial Channels Strategy & Campaigns
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