Genuine Article is an independent communications firm that partners with brands and agencies to authentically bring messages, conversations, societal issues, businesses, and nonprofits the attention they deserve. Founded by the leaders of the former PR discipline at The Richards Group (Richards Partners), our growing team knows and understands the powers of perception and influence and how to break through today’s crowded communications environment.
We believe honest expression leads to relevant dialogue and meaningful impact.
Genuine Article is led by a trio of PR and cause branding pros with 50+ years combined experience. We are proudly a woman-owned business and serve clients throughout North America. Recognition for our work includes the Bronze Anvil, Bulldog Award of Excellence, Academy of Interactive and Visual Arts W3 Award, Pegasus Award, and the coveted Cause Marketing Golden Halo Award.
Our team members and specialists are located in Dallas-Fort Worth, Austin and Phoenix. Genuine Article is an equal opportunity employer and committed to inclusivity.