In 2009, as apps were growing to dominate customer interactions with businesses, a highly skilled designer, a gifted computer scientist, and a fastidious accountant teamed up to form a digital innovation agency. Their simple yet ambitious task was to create world-class apps and HMIs (Human Machine Interfaces) that would revolutionise the way people interact with technology. Right from the start, Conjure’s values were centred around creativity, innovation, and collaboration, believing that by working together and constantly pushing the boundaries of what was possible, they could achieve some truly remarkable results. As time went on, the agency grew and expanded, taking on more ambitious projects and people as they went, and collaborating with some of the world’s leading companies. Multinationals like Ford (HMI for the Ford GT in 2017), Grundfos (designing the internal software allowing them to track rainfall and flood risk), and ubiquitous UK organisations such as the NHS (internal LAMP testing app for internal use during the COVID-19 pandemic) have all worked with Conjure since its inception and have all utilised its good work extensively. So they continued to innovate, using cutting-edge technologies and techniques to create apps and HMIs that were not only functional, but also beautiful and intuitive. Today, Conjure is recognised as an industry leader in digital innovation. Numerous awards and accreditations have been given to the company for their work, and their apps and HMIs are seen and used by millions of people around the world. With its highly creative, passionate, and tech-savvy team who live and breathe the world of apps, connected devices, and intricate, beautiful design, Conjure helps ambitious brands and organisations differentiate their digital products and services through outstanding strategy, innovation, design, and technical execution, standing with them all the way along the journey.