was founded to bring to the Oil and Gas industry the power of the true integration of Geology, Geophysics and Geomechanics or The Power of 3G. The seamless integration of these three major disciplines is a requirement for an intelligent development of unconventional resources where the fracing and its geomechanical characteristics affects considerably the size and the quality of the Stimulated Reservoir Volume (SRV). However, the rock geomechanical properties and the success of a frac job depends entirely on the geology of the unconventional resources. This shale geology varies substantially areally and vertically and could be mapped in 3D using geophysics. Artificial Intelligence algorithms could turn the well and seismic data into 3D reservoir models that will provide intelligent engineering solutions to place the pads at the optimal surface locations, to land the horizontals at the right depth, to guide the geosteering of the wells and to provide the optimal fracing locations along the wellbore. The 3D geomechanical design of the frac stages will provide the optimal fracing parameters that optimize the size and quality of the SRV thus creates the highest EUR and NPV.