ROXHILL MEDIA - THE NEXT GENERATION MEDIA DATABASE. Real-time media intelligence tools for PR professionals, launched by Alex Northcott, founder of Gorkana. Roxhill’s topic-led media database enables businesses and communicators to effectively target journalists and news outlets around the world. Roxhill’s innovative technology goes beyond the traditional journalist database model; Enriched with in-depth media data, analysis of articles by topic and company sector; powerful search functionality across 1800+ topics, with integrated social media search tools, Roxhill enables organisations to PR their stories with greater ease, accuracy and efficiency. Additionally, with customised alerts, by journalist, topic or company sector; tailored forward features and media requests, communicators gain broad insight into what is driving the media agenda. Roxhill delivers a fresh approach and a new platform, with a focus on delivering quality global media data, smart analysis and excellent service.