The leader in the field of e-tourism in the Israeli market. Established in 1998, the company is a pioneer in e-tourism with Internet activity of over 17 years. The group’s main brand Daka90 (“last minute” in Hebrew), was voted as the leading OTA brand in all recent opinion polls. Via our website and mobile application, we offer a wide variety of flights, packages and hotels in Israel and abroad at last minute prices, which are updated in real time. By our subsidiaries SpaPlus and Medraft, we offer Spa's, Lofts and Villa's in Israel at last minute prices, and challenging Jeep Tours to various countries around the globe. The Israeli tourism market has a significant growth potential. With a population of over 8 Million people, the market is estimated at more than 4.5 Billion $ annually, with 650 travel agents acting in this field. Our mission is to be, at all times, the favorable company in Israel for e-tourism. The values with which we strive to achieve that mission are: credibility, professionalism, excellent customer service, creativity, product diversity and product value for money. Our business model is flexible and stable with low financial risk, together with an excellent base for future growth and profitability, especially online. We are selling directly to the end user: • Online – using multi branded websites in various languages, mobile application, large mailing lists, mobile subscribers etc. • Call Center: using advanced and computerized selling systems operated by our travel experts. Daka90 group is committed to make its customer satisfy before, throughout and after their travel.