Advantage Automotive Analytics is a modern, data analytics firm based in California and serving the domestic automotive finance market. Utilizing state-of-the-art, proprietary GPS technology, backed by sophisticated software and an interactive user platform, Advantage provides auto lenders with an easy-to-use toolkit to protect their finance portfolio and boost their net profits. The platform utilizes both wired and 2.0 battery-powered, wireless GPS devices that not only continually provide collateral location, but also generate massive amounts of data and analytics that help collectors make real-time decisions on open accounts and assists with future funding decisions.