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Romain Osso
Chief Technology Officer at The Programmatic
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Work Experience
Sep 2017 - Present · 7 years and 4 months
Chief Technology Officer
Jan 2019 - Present · 6 years
Full Stack Lead Developper
Sep 2017 - Present · 7 years and 4 months
Assistant De Recherche Stagiaire
Apr 2017 - Jul 2017 · 3 months
Company Details
11-50 Employees
The Programmatic Company provides managed services and software solutions for brands to manage their programmatic advertising campaigns. THE PROGRAMMATIC PLATFORM Brief → Media → Planning → Set up → Delivery & optimisation → Reporting ▸ Direct connections to ad platforms Access to all audiences and inventories at the best rates directly plug to buying platforms. ▸ Campaign auto set up Automatic push of combinations created to ad platforms thanks to API connections. ▸ Multi targeting builder algorithm Assisted creation of targetings regarding to your marketing goals, budget constraints, countries or ad formats. ▸ Media ROI optimization Budgets reallocation and targetings price adjustment on the fly thanks to in house optimization models. ▸ Media ROI prediction Forecasts of buying costs and returns on specific kpis based on historical data. ▸ Real time media dashboarding Real-time dashboard of your media plan with consolidated performances on every environment allowing analysis on all ad platforms dimensions. ▸ Multi dimensions media plan Media plans visualization integrating all audiences and inventories on all platforms selected on a particular operation. ▸ Billing module Automated and monthly billing module directly generated from ad platforms datas and external costs entered in the platform, at different levels. Platform integrations ▸ DV360 ▸ BEESWAX ▸ AMAZON ▸ FACEBOOK ▸ INSTAGRAM ▸ TWITTER ▸ SNAPCHAT ▸ MICROSOFT ADS ▸ GOOGLE ADS CONTACT US ▸ https://www.theprogrammaticcompany.com ▸ contact@theprogrammatic.company ▸ +33 (0)1 42 25 15 69
Year Founded
2015
Social Media
Linkedin
Industry
Advertising Services, Software, internet and intranet, Information technology (IT) and Internet, IT, Internet, R&D, Software, electronic commerce (E-commerce), Application software, office
HQ Location
62, Boulevard Pereire Paris, Ile-de-France 75017, FR
Keywords
Digital AdvertisingProgrammaticSocial MediaPaid SearchAd ExchangesDisplayVideoRetargetingData MarketingMarketing Automation
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